Advertise to Golfers
Over the years, golf has grown from a niche sport played by the wealthy, to one enjoyed by over 35 million participants a year. Active’s network of sites, offers golfers the largest online database of courses, discount online tee time bookings and robust community features. Let Active’s deep reach into golf, help you hit a hole-in-one with your golf target.
Golf Metrics
- 5.5+ million monthly page views
- 600,000+ monthly uniques
- 300,000 registered users
- Avg. user session: 15min, 24s
- Pageviews/user: 14.3
- 1.9 million golf forum postings
- 16,000 golf course listings
Audience
- Average Age: 39.6
- Gender: 94% Male
- Avg. Handicap: 14.9
- Avg. # of rounds/year: 29.4
Ad Opportunities
Display Advertising Opportunities
Active Network has premium, industry-standard display advertising opportunities for clients.
Sports and Fitness Channels
Your online advertising units can be targeted to run specifically on Active’s individual sport channels, like golf.
- Leaderboard (728 x 90)
- Wide Skyscraper (160 x 600)
- Medium Rectangle (300 x 250)
- Pop-Up (300 x 250)
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Run of Active Network
If you’re interested in reaching a broader active lifestyle demographic you can choose to run your ads across all sections of Active.com’s network of sites with no specific sport targeting.
- Leaderboard (728 x 90)
- Wide Skyscraper (160 x 600)
- Medium Rectangle (300 x 250)
- Pop-Up (300 x 250)
Optional Services (Additional Fees Apply)
- GeoTargeting
- 3rd Party Ad Serving
Rich Media Advertising
Maximize your brand’s interaction with Active’s community through fun, rich-media campaigns. Expansion dimensions and targeting are subject to Active’s approval to ensure the highest-quality user experience.
- Eye Blaster (customizable)
- Superstitial (customizable)
- Expandable Skyscraper
120 x 600, can expand to 340 x 600
- Expandable Leader Board
728 x 90, can expand to 728 x 180
- Expandable Eyewonder Leader Board
728x 90, can expand to 728 x 180
Broadband Video Commercials
- Video Advertising (pre-roll, post-roll, static)
5 second ad
10 second ad
Optional Services (Additional Fees Apply)
- GeoTargeting
- 3rd Party Ad Serving
Sponsorships
Does your brand have the power to own a sport? Then let Active help lock-down that ownership with an integrated channel sponsorship. Presented by Logos are weaved into prime, above-fold points that maximize exposure to visitors.
Golf Channel Home Page Sponsorship
(3 month minimum)
- Presented By Logo in Masthead
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- Custom Text Link Top Navigation Bar
- Presented By Logo in Things to Do Near You
Special Offer Emails
As an Active Network client, you have the ability to send out custom emails to Active’s list of opt-in subscribers. This list of subscribers has opted-in to receive “Active Only” offers throughout the year, so it is important that your campaign include some type of incentive for our visitors. For example, $5 off your next purchase, 15% off, etc. Need design support? Our team of professional designers and developers can help. Or, simply forward your completed creative and we’ll send it out on your behalf.
Custom Email Add-On Selects –
Design and Development Fees
Design and development services are also available. Additional fees apply.