| Online Advertising |
| Creative |
Dimensions |
Required Files |
File Size |
CPM |
| Leaderboard (with sport select) |
728 x 90 |
.gif, .jpg or pre-approved multi-media |
40K |
$25 |
| Wide Skyscraper (with sport select) |
160 x 600 |
.gif, .jpg or pre-approved multi-media |
40K |
$25 |
| Skyscraper (with sport select) |
120 x 600 |
.gif, .jpg or pre-approved multi-media |
40K |
$25 |
| Medium Rectangle (with sport select) |
300 x 250 |
.gif, .jpg or pre-approved multi-media |
40K |
$25 |
| Run of Site |
all ad units |
.gif, .jpg |
40K |
$20 |
| Running, Triathlon & Cycling Channels (section advertising) |
all ad units |
.gif, .jpg or pre-approved multi-media |
40K |
$35 |
| Video Advertising (pre roll, post roll, static) |
5 second ad |
pre-approved multi-media |
1MG |
$25
|
| Channel Sponsorships (section ownership) |
logo / "presented by" |
.gif or .jpg |
N/A |
$50 |
| Tile |
230 x 60 |
.gif, .jpg or pre-approved multi-media |
40K |
$13 |
| Homepage Content Button |
180 x 60 |
.gif, .jpg |
40K |
$20 |
| Section Content Button |
340 x 60 |
.gif, .jpg |
40K |
$20 |
| Pop Ups |
300 x 250
250 x 250
240 x 400
336 x 280 |
.gif, .jpg or pre-approved multi-media |
40K |
$40 |
"Get Active- ESPN.com"
Leaderboard |
728 x 90 |
.gif, .jpg or pre-approved multi-media |
40K |
$20 |
"Get Active- ESPN.com"
Wide Skyscraper |
160 x 600 |
.gif, .jpg or pre-approved multi-media |
40K |
$20 |
Event Director Admin Tile
(www.active.com/myevent) |
234 x 175 |
.gif, .jpg or pre-approved multi-media |
40K |
$100 |
| MessageCast (mobile marketing/advertising) |
6 words of text |
pre-approved copy |
N/A |
$250 |
| Rich Media Advertising |
|
| Eye Blaster |
Customizable |
.gif, .jpg or pre-approved multi-media |
40K |
$25* |
| Superstitial |
Customizable |
.gif, .jpg or pre-approved multi-media |
40K |
$25* |
| Expandable Skyscraper |
120 x 600
can expand to 340 x 600 |
.gif, .jpg or pre-approved multi-media |
40K |
$30* |
| Expandable Leaderboard |
Customizable |
.gif, .jpg or pre-approved multi-media |
40K |
$30* |
| Expandable Eyewonder Leaderboard |
728 x 90
can expand to 728 x 180 |
.gif, .jpg or pre-approved multi-media |
40K |
$30* |
|
| Newsletters and Confirmation E-mails |
| Creative |
Dimensions |
Required Files |
File Size |
CPM |
| Active Insider |
Circulation 1,600,000 |
| Leaderboard |
728 x 90 |
.gif, .jpg |
30K |
$7 |
| Tile (4 avail spots) |
125 x 125 (image only) |
.gif, .jpg |
30K |
$5 |
| Advertorial |
125 x 125 plus 60 words of copy |
.gif, .jpg |
30K |
$7 |
| Active Triathlete |
Circulation 122,000 |
| Leaderboard |
728 x 90 |
.gif, .jpg |
30K |
$12 |
| Tile |
125 x 125 |
.gif, .jpg |
30K |
$8 |
| Active Runner |
Circulation 403,000 |
| Leaderboard |
728 x 90 |
.gif, .jpg |
30K |
$12 |
| Tile |
125 x 125 |
.gif, .jpg |
30K |
$8 |
| Active Cyclist |
Circulation 81,000 |
| Leaderboard |
728 x 90 |
.gif, .jpg |
30K |
$12 |
| Tile |
125 x 125 |
.gif, .jpg |
30K |
$8 |
| Active Women |
Circulation 263,000 |
| Leaderboard |
728 x 90 |
.gif, .jpg |
30K |
$16 |
| Square |
250 x 250 |
.gif, .jpg |
30K |
$20 |
| Tile |
125 x 125 |
.gif, .jpg |
30K |
$5 |
| Active Local Events |
Circulation varies by DMA |
| Banner |
728 x 90 |
.gif, .jpg |
30K |
$8 |
| Tile (5 avail spots) |
125 x 125 (image only) |
.gif, .jpg |
30K |
$5 |
| Advertorial (2 avail spots) |
125 x 125 plus 60 words of copy |
.gif, .jpg |
30K |
$8 |
| Active Nutrition |
Circulation 65,000 |
| Leaderboard |
728 x 90 |
.gif, .jpg |
30K |
$2,000 per edition |
| Square |
250 x 250 |
.gif, .jpg |
30K |
$2,000 per edition |
| Active or Event Director |
| Circulation 7,000 |
Customized |
If client provides creative, provide in flat image link or cut-ups |
N/A |
$3,500 |
| Custom Emails |
Customized |
.gif, .jpg |
40K |
$100 |
| Reminder Emails |
Customized |
.gif, .jpg |
30K |
$75 |
| Confirmation E-mail |
600 x 120 |
.gif, .jpg |
30K |
$75 |
| Direct Mail Race Payment Insert |
| Circulation 2,000 per 2 wks |
Customized |
Customized |
12K |
$2,500 per month
Plus creative & printing |
|